The consulting skill of strategy development in detail

Developing a clear and effective corporate strategy is crucial for every company. A well-thought-out strategy forms the foundation for long-term success and growth. In this context, the consulting skill "strategy development" is becoming increasingly important. Consultants with this skill support companies in defining their strategic direction, setting goals and planning measures to realise their vision.

Strategy development is a comprehensive process aimed at defining the direction and framework for the company. It includes analysing the internal and external business environment, identifying strengths and weaknesses, assessing market opportunities and risks and developing strategies and plans to achieve the defined goals.

The consulting skill "Strategy Development" comprises various competences and specialist knowledge that help consultants to support companies in developing a successful strategy.

1. Company analysis: Consultants support companies in analysing their internal structures, processes and resources. They identify strengths, weaknesses, opportunities and risks in order to create a sound basis for strategy development. By using analysis tools and methods, they gain insights into the company's competitive position and its ability to achieve the defined goals.

2. Market analysis: A thorough market analysis is an essential part of strategy development. Consultants help companies to understand the market and its dynamics. They analyse target groups, competitors, customer needs and trends in order to identify opportunities and risks. Based on these findings, they develop strategic approaches to differentiate themselves in the market and achieve a competitive advantage.

3. Objective: Consultants support companies in defining clear and measurable goals. They help with the formulation of long-term visions and missions as well as the definition of short and medium-term goals. In doing so, they take into account market conditions, the company's resources and stakeholder expectations. The defined goals should be challenging but achievable and increase the company's value.

4. Strategy development: Based on the results of the company and market analysis, consultants develop a customised strategy together with the company. They provide support in selecting suitable strategic approaches and competitive advantages in order to achieve the defined goals. The strategy should define clear guidelines and fields of action and provide a clear direction for the company.

5. Action planning: Successful strategy development includes the development of a detailed action plan. Consultants help companies to identify specific measures and initiatives in order to achieve the defined goals. They provide support in prioritising activities, allocating resources and defining responsibilities. The action plan should be realistic and set milestones for progress.

6. Implementation and monitoring: Consultants support companies in implementing the developed strategy. They help to coordinate the various activities, monitor progress and adjust the strategy if necessary. They use suitable metrics and KPIs to evaluate the success of the strategy and make adjustments if necessary.

The consulting skill "Strategy Development" is of great importance for companies in order to strengthen their competitiveness and achieve long-term success. Consultants with this skill bring expertise, best practices and experience from different industries to develop customised solutions for the strategic challenges facing companies. They work closely with the organisation to create a clear strategic direction and achieve the defined goals.

To summarise, the consulting skill "Strategy Development" can help companies to develop a clear vision and mission, exploit market opportunities and strengthen their competitiveness. Through in-depth analysis, the definition of goals and the development of an effective strategy, consultants create the basis for long-term success and growth.